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  • Writer's pictureMitra Nikpay

Why Do Problems Attract More Attention Than Solutions?



Why do people often focus more on the negative effects of various problems than on their solutions? What is the reason for this divergent interest?


As an active scientist for many years, I have noticed a thirst for knowledge about various aspects of science. Details seem exciting for many, even if they are complex and difficult to understand.


This phenomenon makes me wonder why solutions often attract less interest than the problems themselves. When a concern, such as a crisis, or a problem such as water pollution that affects health, is addressed with a viable solution, why does that solution receive less attention and interest? Could this be related to social dynamics, cultural biases, or perhaps the way information is presented?


One possible explanation lies in human psychology. Problems create a sense of urgency and anxiety, which are strong emotions that grab our attention. On the other hand, solutions require critical thinking, evaluation, and sometimes acceptance of change, all of which can be more challenging than problems. Furthermore, solutions often require action, which can be overwhelming for many.


Social and media dynamics also play an important role. The media tends to emphasize crises and conflicts because they attract more viewers and readers. Sensational headlines about problems are more likely to be clicked on and shared than thoughtful articles about solutions. This creates a feedback loop in which problems are constantly amplified while solutions often fade into the background.


However, the truth is that communities need solutions and actionable information to drive positive change. To effectively address problems, communities should focus less on crises and more on workable solutions. Solutions are the key to progress. To present solutions as compellingly as problems, we need to change the way we present information.


By changing the narrative and focusing on the positive outcomes and the innovative ways to address issues, we can hopefully shift the public interest towards solutions. After all, understanding a problem is just the first step; the real progress lies in solving it.


This reflection serves as a reminder of the importance of how we communicate science and solutions to the public.


Let's look again at SATOORNIK microplastic separation solutions.


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